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‘ICLEAN UP’ APP FOR AUSTRALIA’S LARGEST ENVIRONMENTAL EVENT

‘iClean Up’ App for Australia’s largest environmental event

Clean Up Australia Day continues to move with the times with a re-vamp of the ‘iClean Up’ App now enabling you to join the team and get involved anytime anywhere.

The Clean Up Australia iPhone app continues to encourage tech-savvy volunteers to share their experiences online and encourage other Australians to do their bit for the nation’s largest community participation event.

The latest version of the App gives users the opportunity to join their nearest Clean Up Site, or register their own, share photos through email and social media platforms and view the results of the latest Clean Up Australia National Rubbish Report – all at their finger-tips.

Features:

Location driven: the app uses geo-location to allow the user to register and join their nearest site using Google Maps (based on postcode or suburb search) and provides details including time and meeting point.

Sociability: the app lets users share photos from their Clean Up Day experience – by uploading to Facebook pages and emailing to friends. Users can also share the most interesting items they find through Twitter.
 
Data: the app pprovides access to data from the 2011 Rubbish Report, including top rubbish items, rubbish by type and interesting items.

Ian Kiernan AO, Chairman and founder Clean Up Australia comments, “Clean Up Australia Day is one of Australia’s most successful community participation events spanning over 22 years. Social Media is a key driver to sharing the fun community spirit that Clean Up embodies. This app now allows the community to join the team wherever they are. It also brings our volunteers one step closer to us and to each other.”

“We are determined for Clean Up Australia to provide the tools for all age groups and tech savvy volunteers to be responsible citizens and preserve our environment for the future.”

“In 2012 we are encouraging all Australians to share the rewards and personal satisfaction of their efforts of Clean Up Australia Day on 4 March. We want every volunteer to get as many friends, family and wider online communities involved as possible.”

Download the iPhone app for free now!: http://itunes.apple.com/au/app/clean-up-australia-day/id420091395?mt=8.

The Clean Up Australia iPhone app is available thanks to the generous support of IKON Media.

-ENDS-

Website: www.cleanupaustraliaday.org.au
YouTube: http://www.youtube.com/user/cleanupaustralia
Twitter: http://twitter.com/Clean_Up
Facebook: http://www.facebook.com/CleanUpAust
iPhone app: http://itunes.apple.com/au/app/clean-up-australia-day/id420091395?mt=8

To arrange an interview or for more information contact Tracey Wigg, Gaia Communications on 0419 141 266

 

 
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